Handbook of Research on Global Hospitality and Tourism Management

Handbook of Research on Global Hospitality and Tourism Management

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The tourism industry is a multi-billion dollar enterprise, with more people from all cultures and nationalities choosing to spend their leisure time traveling and visiting new locations. To exploit this burgeoning market, tourism agencies must carefully consider the desires and goals of travelers from around the world. The Handbook of Research on Global Hospitality and Tourism Management contributes to the body of knowledge on travel and tourism by presenting a global view of the hospitality industry, including theoretical research into industry trends as well as case studies from around the world. This handbook provides travel agents, owner-operators, and students and researchers in the hospitality industry with the latest research, findings, and developments in the field. Within this handbook of cutting-edge research, readers will find chapters and cases on topics such as travel and tourism in a global economy; local, glocal, and international hospitality; challenges in environmental management; cultural cuisine; and destination management, among others.Edu: http:// www.people.hbs.edu/mpiskorski/papers/FAPlatforms.pdf Piskorski, M. (2014). A Social ... Social Media from an Integrated Marketing and Compliance Perspective. Journal of Financial Service Professionals, 67(2), 85-92. SEOPressor. (2012). Social Media ... Social Media Marketing for Dummies. John Wiley andanbsp;...


Title:Handbook of Research on Global Hospitality and Tourism Management
Author: Camillo, Angelo A.
Publisher:IGI Global - 2015-08-17
ISBN-13:

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